:root {
    --bg:        #f5f4f1;
    --bg-white:  #ffffff;
    --bg-section:#eeede9;
    --bg-card:   #ffffff;
    --border:    #d8d6d0;
    --border-mid:#c4c2bc;
    --text:      #1a1918;
    --text-2:    #595650;
    --text-3:    #9a9790;
    --red:       #d97706;
    --red-light: #fff4e8;
    --red-border:#f3c78a;
    --amber:     #a86a0a;
    --amber-light:#fdf6ea;
    --amber-border:#f0d090;
    --blue:      #1a5fa8;
    --blue-light:#eef4fc;
    --blue-border:#b8d0f0;
    --mono: 'IBM Plex Mono', monospace;
    --sans: 'IBM Plex Sans', sans-serif;
    --radius: 4px;
  }

  *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
  html { scroll-behavior: smooth; }

  body {
    background: var(--bg);
    color: var(--text);
    font-family: var(--sans);
    font-size: 17px;
    line-height: 1.65;
    -webkit-font-smoothing: antialiased;
  }

  /* ── NAV ── */
  nav {
    position: sticky;
    top: 0;
    z-index: 100;
    background: rgba(255,255,255,0.95);
    backdrop-filter: blur(8px);
    border-bottom: 1px solid var(--border);
    padding: 0 2rem;
    display: flex;
    align-items: center;
    justify-content: space-between;
    height: 56px;
  }
  .nav-logo {
    font-family: var(--mono);
    font-size: 13px;
    font-weight: 600;
    letter-spacing: 0.07em;
    color: var(--text);
    text-decoration: none;
  }
  .nav-logo span { color: var(--red); }
  .nav-links {
    display: flex;
    align-items: center;
    gap: 2rem;
    list-style: none;
  }
  .nav-mobile-call { display: none; }
  .nav-links a {
    font-size: 14px;
    color: var(--text-2);
    text-decoration: none;
    transition: color 0.15s;
  }
  .nav-links a:hover { color: var(--text); }
  .nav-cta {
    background: var(--red) !important;
    color: #fff !important;
    padding: 7px 16px;
    border-radius: var(--radius);
    font-weight: 500 !important;
  }
  .nav-cta:hover { background: #a82b1e !important; }

  /* ── HERO ── */
  .hero-wrap {
    background: var(--bg-white);
    border-bottom: 1px solid var(--border);
  }
  .hero {
    max-width: 1100px;
    margin: 0 auto;
    padding: 5rem 2rem 4.5rem;
  }
  .hero-eyebrow {
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.16em;
    color: var(--red);
    text-transform: uppercase;
    margin-bottom: 1.5rem;
    display: flex;
    align-items: center;
    gap: 10px;
  }
  .hero-eyebrow::before {
    content: '';
    display: block;
    width: 24px;
    height: 1.5px;
    background: var(--red);
  }
  .hero h1 {
    font-family: var(--sans);
    font-size: clamp(2rem, 4.5vw, 3.2rem);
    font-weight: 600;
    line-height: 1.13;
    letter-spacing: -0.02em;
    color: var(--text);
    margin-bottom: 1.5rem;
    max-width: 760px;
  }
  .hero h1 em {
    font-style: normal;
    color: var(--red);
  }
  .hero-sub {
    font-size: 18px;
    color: var(--text-2);
    max-width: 580px;
    line-height: 1.7;
    margin-bottom: 2rem;
  }
  .hero-problems {
    display: flex;
    flex-wrap: wrap;
    gap: 8px;
    margin-bottom: 2.5rem;
  }
  .problem-tag {
    font-size: 13px;
    padding: 5px 13px;
    border: 1px solid var(--border-mid);
    border-radius: 2px;
    color: var(--text-2);
    background: var(--bg);
  }
  .hero-ctas {
    display: flex;
    flex-wrap: wrap;
    gap: 12px;
    align-items: center;
  }
  .btn-primary {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    background: var(--red);
    color: #fff;
    font-family: var(--sans);
    font-size: 15px;
    font-weight: 600;
    padding: 14px 28px;
    border-radius: var(--radius);
    text-decoration: none;
    transition: background 0.15s, transform 0.1s;
    border: none;
  }
  .btn-primary:hover { background: #b86305; transform: translateY(-1px); }
  .btn-dot {
    width: 8px; height: 8px;
    background: #fff;
    border-radius: 50%;
    animation: pulse 1.5s infinite;
    flex-shrink: 0;
  }
  @keyframes pulse {
    0%,100% { opacity: 1; transform: scale(1); }
    50%      { opacity: 0.45; transform: scale(0.65); }
  }
  .btn-secondary {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    background: transparent;
    color: var(--text);
    font-size: 15px;
    font-weight: 500;
    padding: 14px 28px;
    border-radius: var(--radius);
    border: 1px solid var(--border-mid);
    text-decoration: none;
    transition: border-color 0.15s, background 0.15s;
  }
  .btn-secondary:hover { border-color: var(--text-2); background: var(--bg); }

  /* ── ISSUES STRIP ── */
  .issues-wrap {
    background: var(--bg-white);
    border-bottom: 2px solid var(--border);
  }
  .issues-inner {
    max-width: 1100px;
    margin: 0 auto;
    padding: 0 2rem;
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(180px, 1fr));
  }
  .issue-item {
    padding: 1.4rem 0 1.4rem 1.25rem;
    border-left: 3px solid transparent;
    border-right: 1px solid var(--border);
  }
  .issue-item:last-child { border-right: none; }
  .issue-item:hover { border-left-color: var(--red); }
  .issue-label {
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--text-3);
    margin-bottom: 4px;
  }
  .issue-title {
    font-size: 14px;
    font-weight: 500;
    color: var(--text);
    line-height: 1.4;
  }

  /* ── LAYOUT HELPERS ── */
  .container {
    max-width: 1100px;
    margin: 0 auto;
    padding: 4.5rem 2rem;
  }
  .section-white { background: var(--bg-white); border-bottom: 1px solid var(--border); }
  .section-tinted { background: var(--bg-section); border-bottom: 1px solid var(--border); }

  .section-kicker {
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.18em;
    text-transform: uppercase;
    color: var(--text-3);
    margin-bottom: 0.6rem;
    display: flex;
    align-items: center;
    gap: 10px;
  }
  .section-kicker::after {
    content: '';
    display: block;
    height: 1px;
    width: 32px;
    background: var(--border-mid);
  }
  h2 {
    font-family: var(--sans);
    font-size: clamp(1.4rem, 2.8vw, 1.9rem);
    font-weight: 600;
    line-height: 1.2;
    letter-spacing: -0.02em;
    margin-bottom: 0.5rem;
  }
  .section-intro {
    font-size: 17px;
    color: var(--text-2);
    max-width: 560px;
    line-height: 1.7;
    margin-bottom: 2.5rem;
  }
  h3 {
    font-size: 15px;
    font-weight: 600;
    margin-bottom: 0.5rem;
    color: var(--text);
  }

  /* ── SERVICES ── */
  .tier-block { margin-bottom: 2.5rem; }
  .tier-block:last-child { margin-bottom: 0; }
  .tier-header {
    display: flex;
    align-items: center;
    gap: 12px;
    margin-bottom: 1rem;
  }
  .tier-name {
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.16em;
    text-transform: uppercase;
    font-weight: 600;
  }
  .tier-name.emergency { color: var(--red); }
  .tier-name.technical  { color: var(--amber); }
  .tier-name.improve    { color: var(--blue); }
  .tier-rule { flex: 1; height: 1px; }
  .tier-rule.emergency { background: var(--red-border); }
  .tier-rule.technical  { background: var(--amber-border); }
  .tier-rule.improve    { background: var(--blue-border); }

  .services-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
    gap: 1px;
    background: var(--border);
    border: 1px solid var(--border);
    border-radius: var(--radius);
    overflow: hidden;
  }
  .svc-card {
    background: var(--bg-card);
    padding: 1.5rem 1.5rem 1.6rem;
    border-top: 3px solid transparent;
    transition: background 0.15s;
  }
  .svc-card:hover { background: var(--bg); }
  .svc-card.emergency { border-top-color: var(--red); }
  .svc-card.technical { border-top-color: var(--amber); }
  .svc-card.improve   { border-top-color: var(--blue); }
  .svc-card p {
    font-size: 14px;
    color: var(--text-2);
    line-height: 1.65;
    margin-top: 0.4rem;
  }

  /* Emergency emphasis band */
  .emergency-band {
    background: var(--red-light);
    border: 1px solid var(--red-border);
    border-radius: var(--radius);
    padding: 1rem 1.4rem;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 1rem;
    margin-bottom: 1.25rem;
    flex-wrap: wrap;
  }
  .emergency-band p {
    font-size: 14px;
    color: #8a4b00;
    line-height: 1.5;
  }
  .emergency-band a {
    font-family: var(--mono);
    font-size: 13px;
    font-weight: 600;
    color: var(--red);
    text-decoration: none;
    white-space: nowrap;
    border: 1.5px solid var(--red);
    padding: 6px 16px;
    border-radius: var(--radius);
    transition: background 0.15s, color 0.15s;
  }
  .emergency-band a:hover { background: var(--red); color: #fff; }

  /* ── DIFFERENTIATION ── */
  .diff-layout {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 4rem;
    align-items: start;
  }
  .diff-body p {
    font-size: 17px;
    color: var(--text-2);
    line-height: 1.75;
    margin-bottom: 1rem;
  }
  .diff-body p:last-child { margin-bottom: 0; }
  .diff-body strong { color: var(--text); font-weight: 600; }
  .diff-list {
    list-style: none;
    border: 1px solid var(--border);
    border-radius: var(--radius);
    overflow: hidden;
    background: var(--bg-card);
  }
  .diff-list li {
    padding: 0.95rem 1.25rem;
    border-bottom: 1px solid var(--border);
    font-size: 14px;
    color: var(--text-2);
    display: flex;
    gap: 0.85rem;
    align-items: flex-start;
    line-height: 1.5;
    transition: background 0.12s;
  }
  .diff-list li:last-child { border-bottom: none; }
  .diff-list li:hover { background: var(--bg); }
  .diff-arrow { color: var(--red); flex-shrink: 0; font-size: 14px; margin-top: 1px; }

  /* ── PROCESS ── */
  .process-steps {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
    gap: 1px;
    background: var(--border);
    border: 1px solid var(--border);
    border-radius: var(--radius);
    overflow: hidden;
  }
  .process-step {
    background: var(--bg-card);
    padding: 1.5rem;
    transition: background 0.15s;
  }
  .process-step:hover { background: var(--bg); }
  .step-num {
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.12em;
    color: var(--text-3);
    margin-bottom: 0.6rem;
  }
  .process-step h3 { font-size: 14px; margin-bottom: 0.4rem; }
  .process-step p { font-size: 13px; color: var(--text-2); line-height: 1.6; }

  /* ── CREDIBILITY ── */
  .cred-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(220px, 1fr));
    gap: 1px;
    background: var(--border);
    border: 1px solid var(--border);
    border-radius: var(--radius);
    overflow: hidden;
    margin-bottom: 2rem;
  }
  .cred-card {
    background: var(--bg-card);
    padding: 1.5rem;
    transition: background 0.15s;
  }
  .cred-card:hover { background: var(--bg); }
  .cred-label {
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--text-3);
    margin-bottom: 0.5rem;
  }
  .cred-card h3 { font-size: 14px; margin-bottom: 0.4rem; }
  .cred-card p { font-size: 13px; color: var(--text-2); line-height: 1.6; }
  .platforms {
    display: flex;
    flex-wrap: wrap;
    gap: 7px;
    margin-top: 1rem;
  }
  .platform-tag {
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.04em;
    padding: 5px 11px;
    border: 1px solid var(--border-mid);
    border-radius: 2px;
    color: var(--text-2);
    background: var(--bg-card);
  }

  /* ── TESTIMONIALS ── */
  .testimonials-grid {
    display: grid;
    grid-template-columns: repeat(auto-fit, minmax(280px, 1fr));
    gap: 1px;
    background: var(--border);
    border: 1px solid var(--border);
    border-radius: var(--radius);
    overflow: hidden;
  }
  .testimonial {
    background: var(--bg-card);
    padding: 1.75rem 1.5rem;
  }
  .testimonial blockquote {
    font-size: 14px;
    color: var(--text-2);
    line-height: 1.75;
    font-style: normal;
    margin-bottom: 1.25rem;
    position: relative;
    padding-left: 1rem;
    border-left: 2px solid var(--red-border);
  }
  .testimonial-source { font-size: 12px; color: var(--text-3); }
  .testimonial-source strong { display: block; font-size: 13px; font-weight: 600; color: var(--text-2); margin-bottom: 1px; }

  /* ── FINAL CTA ── */
  .final-cta-wrap {
    background: var(--text);
    border-top: 1px solid var(--border);
  }
  .final-cta-inner {
    max-width: 1100px;
    margin: 0 auto;
    padding: 4rem 2rem;
    display: grid;
    grid-template-columns: 1fr auto;
    gap: 2rem;
    align-items: center;
  }
  .final-cta-inner h2 {
    color: #fff;
    margin-bottom: 0.6rem;
  }
  .final-cta-inner p {
    font-size: 15px;
    color: rgba(255,255,255,0.6);
    max-width: 480px;
    line-height: 1.7;
  }
  .final-btns { display: flex; flex-direction: column; gap: 10px; align-items: flex-end; }
  .btn-primary-inv {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    background: var(--red);
    color: #fff;
    font-size: 15px;
    font-weight: 600;
    padding: 14px 28px;
    border-radius: var(--radius);
    text-decoration: none;
    transition: background 0.15s;
  }
  .btn-primary-inv:hover { background: #b86305; }
  .btn-ghost {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    background: transparent;
    color: rgba(255,255,255,0.7);
    font-size: 14px;
    font-weight: 500;
    padding: 12px 24px;
    border-radius: var(--radius);
    border: 1px solid rgba(255,255,255,0.2);
    text-decoration: none;
    transition: border-color 0.15s, color 0.15s;
  }
  .btn-ghost:hover { border-color: rgba(255,255,255,0.72); color: #fff; }

  /* ── FOOTER ── */
  footer {
    background: #2a241c;
    border-top: 1px solid rgba(255,255,255,0.07);
    padding: 1.75rem 2rem;
  }
  .footer-inner {
    max-width: 1100px;
    margin: 0 auto;
    display: flex;
    justify-content: space-between;
    align-items: center;
    flex-wrap: wrap;
    gap: 0.75rem;
  }
  .footer-logo {
    font-family: var(--mono);
    font-size: 12px;
    font-weight: 600;
    letter-spacing: 0.08em;
    color: rgba(255,255,255,0.72);
    text-decoration: none;
  }
  .footer-logo span { color: var(--red); }
  .footer-links {
    display: flex;
    gap: 1.5rem;
    list-style: none;
  }
  .footer-links a {
    font-size: 12px;
    color: rgba(255,255,255,0.58);
    text-decoration: none;
    transition: color 0.15s;
  }
  .footer-links a:hover { color: rgba(255,255,255,0.65); }
  .footer-copy {
    font-size: 11px;
    color: rgba(255,255,255,0.72);
    font-family: var(--mono);
  }

  /* ── FADE IN ── */
  .fade-in { opacity: 0; transform: translateY(14px); transition: opacity 0.5s ease, transform 0.5s ease; }
  .fade-in.visible { opacity: 1; transform: translateY(0); }

  /* ── MOBILE ── */
  @media (max-width: 768px) {
    nav { padding: 0 1.25rem; }
    .nav-links { display: none; }
    .nav-mobile-call {
      display: inline-flex;
      align-items: center;
      justify-content: center;
      background: var(--red);
      color: #fff;
      text-decoration: none;
      font-size: 14px;
      font-weight: 600;
      padding: 8px 14px;
      border-radius: var(--radius);
      white-space: nowrap;
    }
    .hero { padding: 3rem 1.25rem 3rem; }
    .container { padding: 3rem 1.25rem; }
    .diff-layout { grid-template-columns: 1fr; gap: 2rem; }
    .final-cta-inner { grid-template-columns: 1fr; }
    .final-btns { align-items: flex-start; }
    .issues-inner { padding: 0 1.25rem; }
    .issue-item { border-right: none; border-bottom: 1px solid var(--border); padding: 1.2rem 0 1.2rem 1rem; }
    .issue-item:last-child { border-bottom: none; }
    footer { padding: 1.5rem 1.25rem; }
    .footer-inner { flex-direction: column; align-items: flex-start; }
  }

  /* ── CONTACT PAGE ── */
  .page-head {
    max-width: 1100px;
    margin: 0 auto;
    padding: 3.5rem 2rem 3rem;
  }
  .page-head h1 {
    font-size: clamp(1.8rem, 3.6vw, 2.6rem);
    font-weight: 600;
    line-height: 1.15;
    letter-spacing: -0.02em;
    margin-bottom: 1rem;
  }
  .page-head .hero-sub { margin-bottom: 1.75rem; }

  .contact-layout {
    display: grid;
    grid-template-columns: 1.35fr 1fr;
    gap: 3.5rem;
    align-items: start;
  }

  .form-card {
    background: var(--bg-card);
    border: 1px solid var(--border);
    border-radius: var(--radius);
    padding: 2rem;
  }
  .form-row {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 1.1rem;
  }
  .field { margin-bottom: 1.1rem; }
  .field label {
    display: block;
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--text-3);
    margin-bottom: 0.45rem;
  }
  .field .req { color: var(--red); }
  .field input,
  .field select,
  .field textarea {
    width: 100%;
    font-family: var(--sans);
    font-size: 15px;
    color: var(--text);
    background: var(--bg-white);
    border: 1px solid var(--border-mid);
    border-radius: var(--radius);
    padding: 11px 13px;
    line-height: 1.5;
    transition: border-color 0.15s, box-shadow 0.15s;
  }
  .field textarea { resize: vertical; min-height: 130px; }
  .field select { appearance: none; background-image: none; cursor: pointer; }
  .field input:focus,
  .field select:focus,
  .field textarea:focus {
    outline: none;
    border-color: var(--red);
    box-shadow: 0 0 0 3px var(--red-light);
  }
  .field-hint {
    font-size: 12px;
    color: var(--text-3);
    margin-top: 0.4rem;
    line-height: 1.5;
  }
  .form-footer {
    display: flex;
    align-items: center;
    gap: 1rem;
    flex-wrap: wrap;
    margin-top: 1.5rem;
    padding-top: 1.5rem;
    border-top: 1px solid var(--border);
  }
  .form-footer p {
    font-size: 12px;
    color: var(--text-3);
    line-height: 1.5;
  }
  .honeypot { display: none; }

  .side-card {
    background: var(--bg-card);
    border: 1px solid var(--border);
    border-radius: var(--radius);
    padding: 1.5rem;
    margin-bottom: 1px;
  }
  .side-card.urgent {
    background: var(--red-light);
    border-color: var(--red-border);
  }
  .side-card h3 { font-size: 14px; margin-bottom: 0.5rem; }
  .side-card p {
    font-size: 13px;
    color: var(--text-2);
    line-height: 1.65;
  }
  .side-card.urgent p { color: #8a4b00; }
  .side-card + .side-card { margin-top: 1rem; }
  .side-contact {
    list-style: none;
    margin-top: 0.9rem;
  }
  .side-contact li {
    font-size: 13px;
    padding: 0.5rem 0;
    border-bottom: 1px solid var(--border);
  }
  .side-contact li:last-child { border-bottom: none; }
  .side-contact a { color: var(--text); text-decoration: none; }
  .side-contact a:hover { color: var(--red); }
  .side-contact .side-label {
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--text-3);
    display: block;
    margin-bottom: 2px;
  }
  .side-card .btn-primary { margin-top: 1rem; width: 100%; justify-content: center; }

  /* ── THANK YOU ── */
  .confirm {
    max-width: 640px;
    margin: 0 auto;
    padding: 5rem 2rem;
    text-align: center;
  }
  .confirm h1 {
    font-size: clamp(1.7rem, 3.4vw, 2.4rem);
    font-weight: 600;
    letter-spacing: -0.02em;
    line-height: 1.2;
    margin-bottom: 1rem;
  }
  .confirm p {
    font-size: 17px;
    color: var(--text-2);
    line-height: 1.7;
    margin-bottom: 1.75rem;
  }
  .confirm-ctas {
    display: flex;
    gap: 12px;
    justify-content: center;
    flex-wrap: wrap;
  }

  @media (max-width: 860px) {
    .contact-layout { grid-template-columns: 1fr; gap: 2rem; }
  }
  @media (max-width: 768px) {
    .page-head { padding: 2.5rem 1.25rem 2rem; }
    .form-row { grid-template-columns: 1fr; gap: 0; }
    .form-card { padding: 1.5rem 1.25rem; }
    .confirm { padding: 3.5rem 1.25rem; }
  }